The sound of wokeness

Maybe we will witness a reversal, generated by corporate cowardice and greed, not by return to morality, but I won’t hold my breath, the damage is extensive and deep.

Not only do they, through gestures, attitude, and outward appearance (clothes, hairstyle), look and behave like effeminate men, but the vast majority of advertisements—whether acted out or just read by male characters—bring us weak, feeble voices, lacking the depth you associate with a strong man. It’s not just about the tone of the voice; the way they speak is that of masculine mimosas, somehow self-indulgent, displaying an artificial and grotesque fragility, erasing themselves from the scene—minor, contemptible.

This is not a random phenomenon. Many young males have borrowed from TV, school, their group of friends, or their surroundings in general—through contagion from one to another, against the backdrop of widespread lack of culture—a style completely unsuitable for a man who respects himself. They butcher the language not only through the poverty of their vocabulary or the dull repetitions of people who have read too little, who have never seen a real theater play (or listened to one—how I miss the radio theater plays of yesteryear!), who haven’t served in the military; they also butcher it by spitting out words, distorting the natural rhythm of the language, and using incorrect intonation when uttering sentences.

The same applies to women… and for good reason. There’s an overwhelming number of unfulfilled voices, of girls whose puberty seems to have been interrupted. The accents in sentences are misplaced, the words are squeezed through their teeth, when they’re not whining onomatopoeically in a nauseating pseudo-ecstasy. Beyond the cringe-worthiness of the texts and the little box of consumerist concerns usually reserved for them, women are treated with more calculation than men, sometimes artificially pushed toward illustrating a pointless position of authority or performing a job or activity that’s equally absurd. Almost never as fulfilled women, mothers, wives though, almost always we watch an oscillation between undignified superficiality or unnatural responsibility, both extremes accompanied by equally annoying voice dissonances.

Everything is happening by design. One not as hard to decipher as it would seem. The idea isn’t to destroy until you achieve a rigidly predefined aberrant form; the idea is simply to destroy, to alter the original, correct, natural, melodious form, capable of expressing all nuances, the entire range of emotions, capable of defining and revealing everyone’s true role, a solid foundation which could then allow originality, even uniqueness.

What is put in its place is a poor soup of interchangeable individuals, even between genders, without high aspirations, but with inadequate ambitions, without the constructive pride of a person who respects themselves. Only through self-respect does respect for others arise and, through intelligent connection, for a world properly built on a set of values recognized and shared by as many as possible, aiming for the highest level—not the most sterile derision—based on intellectual richness and elegant flexibility in human relationships, not on regurgitating clichés from mind-numbing advertisements in a society turned into a slaughterhouse of all coherence, rigor, elegance, durability, and desirable normality.

The important dimension of conversation, clarity of expression, and the ability to convey true emotions alongside true meaning, has not escaped those who want us transformed. In a world where the message is delivered increasingly through spoken words, the inability of those bombarded by noise and stridencies to recognize the melodic and harmonious ring of truth and normality should be a matter of deep concern